Tag Archives: what if

What if you were in control of the Pentax lens lineup?

While I don’t know if my ideas would be good from a business standpoint, this is how I would set things up. I think having three very well structured and defined tiers would best help users understand what they are buying. The Pentax lineup as it stands at the moment is fragmented with too many naming conventions and no well defined tiers besides the DA* line to everything else. High … Continue reading

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